Saturday, March 31, 2012

Urban Merengue a new tendency

Not too long ago when a Merengue song was requested at Weddings the first song that came to mind was Elvis
Crespo’s Suavemente. However, the Latin Rhythm known as Merengue has gone through not only an evolution
but more like a revolution. The evolution of merengue started back in 1994 when Latin Bands Oro Solido,
Manikomio, Soberbia and Mala Fe created a new tendency of Merengue with short lyrics and a lot of mambo as
they used to say. Mambo is a term they adopted to define the music within the song and not the music genre
popularized in the 1950’s. A blend of hip hop, r&b, reggaeton and even electronic music with merengue have
created a new tendency known as Urban Merengue or Merengue de Calle as known in Spanish. I call this fusion
the revolution of merengue. This new style of merengue has been adopted by megastars like Pitbull, Shakira and
Daddy Yankee having great success with songs like Loca, Rabiosa, Llamado de Emergencia and more. Is it safe
to say that Urban Merengue killed traditional Merengue? Not by long shot. Artists like Toño Rosario, Juan Luis
Guerra, Elvis Crespo, Los Hermanos Rosario and many others will not let hat happen. I don’t believe  they are
against the new tendency, its just that they have found the way to keep producing hits without having to change
their roots. What’s next? We don’t know yet, however one thing is sure, Latin Music is re-inventing itself and
reaching more people.

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